There were several assignments that all led fed into this project. I will go through all of them here, but if you want to skip straight to the final branding package, just scroll to the bottom of the page!!

Assignment 1: Define yourself typographically by setting your name in four different typefaces, 2 serif and 2 san serif.

Fonts I chose:

• Stymie Light

  

• Adelle Light

  

• Museo Sans 100

  

• Scandia Light

  

Assignment 2: Take your mark experiments and make them into a business card. Add your name, email and phone number. Use the standard US size business card of 3.5 x 2 inches. Do not use color, only black white and gray.